Brooke Goodman is a Managing Director at P&C Global and a key player in the Digital Transformation and Organization and Human Capital practice groups. She brings a wealth of over 20 years of experience and expertise and a proven leadership track record in Digital Transformation and Organizational Development.
Brooke has an impressive academic background including a Bachelor of Science in Statistics and a Master of Science in Big Data and Digital Futures from the University of Warwick, equipping her with a deep analytical understanding and expertise in digital trends. She also earned an Online Master of Business Administration (OMBA) from the University of Southern California’s Marshall School of Business and holds the Six Sigma Master Black Belt certification among an array of other postgraduate credentials listed herein.
Brooke’s successful career path includes critical leadership roles at globally esteemed organizations. She held the position of Senior Director of Digital Transformation at Oracle Corporation, where she successfully steered the company through significant digital evolutions. As the Chief Human Capital Officer at Bentley Motors, Brooke transformed human capital strategies with her innovative and people-centric approach. Prior to these roles, she served as Head of Organizational Development at AstraZeneca, where she led organizational strategy and change initiatives to drive business outcomes.
While at P&C Global, Brooke has led groundbreaking transformation projects across industries, leveraging her expertise in digital transformation and organizational development to deliver material value for clients.
For example:
- End-to-End Digital Transformation for a Global Luxury Retailer: Brooke spearheaded a comprehensive digital transformation initiative for a leading luxury retailer, integrating AI-driven customer analytics and revamping e-commerce platforms. The project resulted in a 25% increase in online sales, a 40% improvement in customer retention rates, and a $75 million boost in annual revenues within two years.
- Organizational Development Overhaul for a Global Manufacturing Firm: Collaborating with the leadership team of a multinational manufacturing corporation, Brooke led a workforce optimization program that introduced advanced people analytics and streamlined HR operations. The initiative improved employee engagement by 30%, reduced turnover by 18%, and achieved annual cost savings of $50 million.
- Change Management and IT Transformation for a Leading Hotel Chain: Brooke guided a global hospitality company through an IT transformation project that focused on upgrading property management systems and introducing a data-driven approach to guest experiences. The initiative delivered a 20% increase in customer satisfaction scores and added $40 million in incremental revenue through enhanced service personalization.
- Strategic Integration for a Multi-Billion-Dollar Acquisition in Financial Services: Brooke played a pivotal role in the post-merger integration of two leading financial institutions, implementing a unified digital platform and fostering cultural alignment across teams. This strategic effort increased operational efficiency by 30% and generated synergies valued at $150 million within 18 months.
These engagements underscore Brooke’s ability to deliver transformative results by combining strategic insight, innovative solutions, and people-centric leadership.
Beyond her professional pursuits, Brooke, her husband, and their son make their home in Dubai. Brooke is a trained classical pianist and often shares her love of music with her family and friends, reflecting her precision, creativity, and discipline that also extends to her professional life. Her husband is an accomplished sailor, and they often spend their weekends exploring the Persian Gulf, highlighting their shared love for adventure and discovery, qualities that resonate in Brooke’s approach to digital transformation and organizational development.
In her roles as a Managing Director at P&C Global and a member of the Digital Transformation and Organization and Human Capital practice groups, Brooke Goodman continues to apply her deep expertise to drive strategic decisions and foster a culture of innovation. Her work not only shapes the strategic direction of P&C Global but also leaves a substantial impact on the broader fields of digital transformation and organizational development.
